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WATCH | Happyville | How to sustain a fashion label in a cut-throat industry

File: Former deputy president of Economic Freedom Fighters (EFF) party and new uMkhonto weSizwe (MK) party national organiser Floyd Shivambu speaks during a press conference in Sandton, Johannesburg on August 22, 2024. 
City of Joburg emergency management services firefighters attended to the fire.
Lebohang Serame and Fargo Seremane are taking the fashion world by storm. Their brand, Happyville, finds inspiration in nostalgic street culture from around the world. 
Zukiswa Zingela Medical Dr and Psychiatrist wins South African Women in Science award
File: A woman holds an Identity book. 
Avbob Investment Plan
Lebohang Serame and Fargo Seremane are taking the fashion world by storm. Their brand, Happyville, finds inspiration in nostalgic street culture from around the world. 
 
JOHANNESBURG – Lebohang Serame and Fargo Seremane are taking the fashion world by storm.
Their brand, Happyville, finds inspiration in nostalgic street culture from around the world. 
This while maintaining its local roots in the aesthetics of South African culture, which they say, incorporates the past, present and future.
In this cut-throat industry, how easy is it to sustain a fashion label?
Lebohang and Fargo spoke to eNCA. 
 

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